A Shift in Communication

I recently watched this fascinating video with Adam Leibsohn, COO of GIPHY, discussing why  “GIFS Are the Words of the Future “from PSFK.

GIPHY COO: Why GIFs Are the Words of the Future from PSFK onVimeo.

We don’t have time for words because they’re not fast enough, nor are they descriptive enough about the things we want to convey.

– Adam Leibsohn

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